Styled By You, the Spring/Summer 2016 campaign for The Fort Shopping Park in Birmingham.
As an intern at Gung Ho Communications, I worked very closely on this Spring/Summer 2016 campaign for The Fort Shopping Park in Birmingham.
I was involved in the project from start to finish and some of my roles included: scouting for suitable ambassadors, selection of product for the marketing images, assisting on set, selling in the story to publications and blogs, maintaining the relationships with the ambassadors through the period of the campaign, interviews with the ambassadors, managing coverage.
Having had the opportunity to be involved in a campaign from beginning to end has given me true insight and hands on experience within the PR and marketing industry, as well as events management which I am now able to take with me into the future.
Working in a professional environment has given me invaluable knowledge and opportunities to fully prepare me for the industry after university.